The minimum budget is $50 AUD/NZD at the campaign level and $20 AUD/NZD at the ad group level. Please note that we recommend a daily budget of at least 20x your bid amount to allow the campaign to continue to run. For example, if your bid is $5 and your daily budget is $20, then you may potentially only be able to achieve 4 actions before your campaign stops running for the day. Please see our Help Center article for more information on bid and budget best practices.

This will vary based on your business goals, but generally we'd recommend starting with an upper funnel marketing objective, such as a reach objective or traffic objective campaigns to start building up your audience and traffic from TikTok.

Typically, an ad group will need to achieve 50 conversions to pass the learning phase. Please see our Help Center article for more information on the learning phase.

 Each client should have their own account. As an agency, you can then manage multiple accounts through Business Center.